Residential.com | Sell
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Sell

Selling your home can be one of the most stressful times in your life. There are a large number of elements to be considered.  What improvements need to be made? What will those improvements cost? Will the improvements result in a higher sale price for my home? What is my home even worth?

At Residential.com, we recommend that you consult with a local real estate professional.  Finding the right professional is a big decision, so we recommend that you do your homework and interview a few agents. According to the National Association of Realtors (NAR), in 2014, 70% of sellers only contacted one agent before signing a listing agreement. Do your research on Residential.com and find the right agent that specializes in your area.

List Your Home

Listing your home on Residential.com is free and easy.  Simply provide us with a few details about your home, upload your photos and we’ll handle the rest. List Your Home on Residential.com.

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We Buy Homes

Do you own a property you need to sell quick?  Are you facing foreclosure?  Did you recently inherit a property you want to sell? Do you just need to sell your home fast?  We can help.  With Residential.com’s network of investment partners, you will get a fast offer, allowing you to move on.  Tell Us About Your Home.

Find An Agent

Selling your home can be a daunting task and the right agent can help take the stress off of you and ensure the process moves as smoothly as possible.  Residential.com has a network of agents ready to serve in the neighborhoods in which they work and live.  Let us help you find a great agent near you.  Find an Agent.

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Marketing Plan

Get your home ready to sell

This sounds obvious but it’s not as simple as putting a sign in the yard.  It may not seem like a big deal to you but remember that potential buyers will measure your home against all the other comparable homes. You want to be the “Shiny Penny” of the bunch. Your Residential.com agents willl meet with you to help you identify the elements of your home that need to be addressed before listing your house for sale.  To stand out, you need to honestly evaluate the current state of your home.  The key items to consider include, but are not limited to, interior and exterior paint, wood rot, landscaping/curb appeal, deep cleaning interior, pre-packing (formerly known as de-cluttering), replace all light bulbs, fix any plumbing concerns, and repair any deferred maintenance.  This can be a daunting task but it is necessary to to sell your home and achieve the highest sale price.  The right Residential agent will help you succeed.

Stage Your Home

It is very important to stage your home for sale.  We recommend using a professional stager.  Most Residential agents will provide staging at no cost to you.  In most cases it is not necessary to bring additional furniture.  It is much more common that furniture will need to be removed.  The goal of staging is to make your home appear as large as possible and to create smooth flow.  In the event that your home will be vacant, it is even more important to do some light www.  Again this doesn’t involve bringing in furniture.  Simply add some pictures to draw the eye to focal points and some towels and other accessories to soften a “cold empty” house.  Your Residential agent will consult you in getting your house staged.

Price your home strategically

It sounds simple but this may be the most important to selling your home for top dollar.  Your very best buyers see your home during the first few weeks on the market.  These are educated buyers and they know what homes are worth.  They may have already lost out another home or homes.  They are ready to buy but they still won’t overpay.  Pricing your home strategically is imperative.  Your Residential agent will provide you with the relevant comparable sales so that you can decide the right list price for your home.

Professional photographs

The right pictures can make or break your home sale.  According to the National Association of Realtors (NAR) 92% of buyers use the internet during their home search.  Their focus is on the pictures.  Professional photographs are a must in order to get buyers in your home.  If your pictures aren’t great, the right buyer may skip your house altogether.  Your Residential agent will take high quality pictures or use a professional photographer.  Depending on the norm for your market, virtual tours and custom websites may also be included with your photographs.

Advertising

Your Residential agent will create real and virtual flyers and distribute them where appropriate.  Open houses don’t always sell homes but it’s important to have at least one open house if your circumstances allow.  You never know when the right buyer might come through.  Social media has become a major marketing tool over the past five years.  You and your agent will be sharing flyers, links ,websites, and general data on all of the social media outlets. Just be wary of sharing too much, you don’t want to alienate your “friends”.  They can help you sell your home but they can also block you.

Maintaining Your Home

Once your home is on the market, you’ll need to maintain it during the listing period.  Your home should look similar to the pictures in the listing.  This isn’t easy but it’s necessary.  It starts with curb appeal.  Be sure your lawn continues to be maintained.  Grass needs to be mowed, shrubs manicured, leaves removed if you listing during the fall, snow removed where applicable.  The interior is just as important.  Your home needs to be in great shape the entire listing period.  Kitchen should be clean and uncluttered. Dishes need to be put away, counters should always be wiped down, and tables free of clutter.  Bathrooms need to wiped down as well.  Clutter in general needs to be minimized.  You should be able to make your house ready for a showing in under one half hour.  Children and pets can be a special challenge.  You Residential agent can help you with ways to manage your home during the listing.

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